How CG Logistics is Adapting to the New Normal of Supply Chain Management

• Emphasis on stability

While running a stable business has always been significant, it is now more so than ever. If an organisation does not already have one in place, develop a responsive, consumer-focused operating model. In order to do this, CGL, a prominent air charter company, includes a cross-functional activity force capable of responding rapidly to requirements while sustaining flexibility with internal and external communications. With requirements changing rapidly, communication must move quickly and in an efficient manner. Thus, CGL has made investments in reliable remote work techniques that permit smooth communication to maintain both workers and clients connected to business, notwithstanding if they are in-office or at home. The company has made it clear to its employees what operational changes are being made so that they are aware of and prepared for any changes, whether they include video conferencing techniques, best remote practises, or decreasing business travel. Stabilisation in your company would ease the process of transitioning into the ‘new normal’ while keeping consumers and employees secure and connected.

• Giving priority to safety

Another technique that is implemented by most of the companies, like CGL India, is that they give priority to the safety of their workers. It is significant to provide knowledge to employees on the appropriate safety process during this time. Not only would it support in keeping your business running, but more significantly, it would support in keeping employees and consumers safe, improve company morale, retain workers, and enhance productivity—all of which support an increment in consumer satisfaction. In addition to this, the regulatory authorities of the country have issued new state and national-level rules and regulations to comply with, so CGL shall assure that its employees recognise these and follow them at all times for the purpose of preventing any dangerous exposure or disruptions to the supply chain procedures. This might involve sanitization of high-contact surfaces, contactless delivery, handwashing protocols, mask needs, and social distancing. Create a contingency plan for following these needs and a plan for a probable breach of protocol to assure preparedness. While totally changing protocols to align with COVID safety protections may appear like a complex activity, CG Logistics has communicated these plans with their employees, and if they take plans one step at a time, the business will be prepared to get back in action.

• Stay agile

In the supply chain, agility is considered one of the most significant assets, especially during COVID. Notwithstanding supply chain agility, this refers to planning, observing, and addressing several scenarios, both predicted and unpredicted. As international supply chains necessarily shut down overnight and are still experiencing major delays today, it is important to be agile and keep mobbing. Because of significant delays, a few products totally fell out of demand; therefore, it becomes essential for businesses to reassess their product line and financial statements for recovery purposes. In the current environment, it is significant to ascertain clearly what your client wants and deliver it quickly. Giving priority to their requirements and being flexible with them by providing lenient payment plans like after-pay and offering no-contact services. Since there are changes in the market, the company is responsible for keeping up with it; therefore, identify opportunities for improvement to satisfy your consumers and make it as seamless as possible to buy and receive products. CGL has applied agility hand-in-hand with resiliency, which provides it with contingencies at the time of disruption, permitting it to prepare for the worst and recover rapidly.

• Embrace the “new normal”

Though it might be tempting to wait for things to ‘return to normal, it is essential to adapt to these changes and recognise that things will not go back to how they were. Changes across the world have generated a new prospect for innovation, so through the adoption of the ‘new normal, a company could be a leader in the restructuring of the world. As a supply chain entity, finding innovation could significantly change business across the world. Once an entity identifies efficiency in remote teamwork, electronic communication, and no-contact distribution, a company would have the opportunity to identify new business processes that can change the manner of operating supply chains. CGL has utilised such an opportunity to get success in innovation and stay ahead in the sector. The company has used strategies to determine where improvements can be made and then implemented them.Overall, all entities shall be prepared to implement the supply chain protocols of the ‘new normal, by which they could minimise losses and embrace the future.

• Get prepare

Restructuring a company is not an easy task, and thus management must have a plan in place to introduce these changes. CG Logistics maintained a long-term focus while applying these changes and also recognises that this ‘new normal’ means that operations will probably not return to how they were pre-COVID-19. It is also significant to consider that these changes would influence not only your supply chain but also all divisions within the organisation. Due to this, CGL India has considered the development of the crisis management team and upgrading the consumer service team’s techniques for the purpose of improving communication internally and externally. This might need enhanced speed of decision-making and communication within your business; thus, consider what technique is required by the company to address that.

A superb way to improve the speed and efficiency of a company is to digitise or future-proof its supply chain. This might consist of the implementation of more AI and cloud services that permit you to rely less on manual labour and rather delegate activities to competent technological services. Not only would this support saving time and money, but it could decrease the number of workers needed to work in offices. The fact cannot be defined that digitization is the future of supply chain management and would support in attending all of the planning, observing, and evaluating requirements of the company.